Add our property alerts and automated newsletters to your online marketing strategy.
The success of any
website hinges on the user experience - from how quickly it loads to how
effectively it completes a property search, but ensuring optimal customer
satisfaction hinges on what you are adding to their overall online and offline
experience.
This is where
newsletters and property alerts comes into the picture. It might seem like
these elements wouldn't add much to the user experience but in reality this
might just be thing that ensures you a new client or return business.
Let us take a look at
newsletters for a moment. Newsletters have been around for years, it is not a
new thing but when done right it can be a powerful tool. With Entegral’s Flex
websites you are able to create automated newsletters that are not only
beautifully designed but also (and most importantly) branded.
Clients stay updated
with the latest property news and listings - creating a smarter buyer whilst
fostering brand loyalty.
Although online
property searches dominate the market, no one has hours to spend searching for
their next home. So how do you ensure your listing reaches the right audience?
By offering an intelligent email property alert option.
With Flex websites
the property alert functionality is sleek, easy to use and effective. Users can
sign up for alerts from the site menu or by using their current property search
criteria. They can select multiple areas and property types and set how often
they want to get alerted.
This allows the right
listing to reach the right buyer.
Lastly, always
remember the golden rule with email based marketing - never send emails or
alerts to customers who did not opt-in to receive such messages and always
provide an opt-out function. Flex newsletters and property alerts does follow
these practices, making it even easier for you to manage your database.